Criteria Entertainment

Criteria Entertainment is a full service -one stop shop- management, sync & licensing , marketing, promotion & public relations agency.

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Criteria Entertainment is a full service management, sync & licensing , marketing, promotion & public relations agency, uniquely positioned to help artistic talent, labels, publishers and brands in today’s rapidly changing world.
While our headquarters are based in Los Angeles, our reach is in all the Hispanic markets of the Americas.

With offices in Los Angeles, Mexico and Colombia, as well as over 28 years of expertise in the music industry, our company has created a network of international influence allowing us to deliver results for clients all over Latin America, the U.S.A. and Puerto Rico. Since its founding in 2011, the company has played a key role in the development of the careers of such artists as Mon Laferte, Flor de Toloache , Diamante Eléctrico and Draco Rosa among others.

Our team, a mix of industry veterans and young passionate music lovers, is committed to artist development and the success of our clients. Our approach combines years of branding and marketing experience, extensive contacts in the underground and mainstream cultures, as well as a comprehensive approach to multi-tiered marketing.

We tailor each plan, catering to our client’s needs and goals, as well as the services rendered for them within the agreed timeframe of each campaign, while working with a full range of online and offline media outlets and opportunities.

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participating in

  • WOMEX 2019

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