Italymusic & Irma Records: strategic partnership
ITALYMUSIC & IRMA RECORDS are proud to announce a strategic partnership that offer the most complete Italian World Music Artist Roster since ever and that is aimed to supply the market, within 2 years, with the most complete catalogue of Italian World Music recordings (EDEL distribution).
The result is that now, even keeping 2 different locations, there is only one "Artist Management & Booking Office" that offers all Live Music operators a very fast, efficient and cheap service. The motto "LOW COST CONCERTS" has the target to let be available Italian music from one single source with almost no intermediation cost.
An international advertising campain is to be launched to support this new Italian revolutionary enterprise.
- article submitted by: Canio Rosario Maffucci, Italian World Music