Chaired by F. Eves (Ireland/UK), Intermusica
With M. Lopez (Philippines), President's Committee on Culture, Far Eastern University
N. Lucas (Serbia/UK/Austria), Hello Stage
N. Schaettel (France), Ozango
Social media is now a staple part of our everyday lives, evolving as a key communications tool for classical organisations and artists alike. The ability to instantly reach and engage with audiences has made connecting with classical music fans a necessary two-way conversation.
For this session, a panel of social media experts will present a selection of success stories and best practice tips for establishing, growing and engaging a loyal fan-base, choosing the right channels and telling an authentic story.