Sync: How to start?
These are just preview samples. You need a valid account and be logged in to watch the full clips.
- event type:WOMEX 25 Conference Session
- date:24 Oct 2025
- time:11:00 - 11:45
- city/area:Tampere
- venue:Conference Room 4
- country:Finland
- event posted by:Piranha Arts
Chaired by
Rodrigo Contreras (Guatemala/USA), onestop music; with
Patricia Carrera (Mexico/Spain), Control Freaks Music;
Leo Niemi (Finland), Freelance / Sync Sauna
This session offers a clear and practical introduction to sync licensing for artists, songwriters, and rights holders. What does it take for a song to be placed in a film, series, advertisement, or video game? Metadata. What rights are involved, and who are the key players – supervisors, agents, publishers, libraries? This session will cover the fundamentals, including how sync deals work, what makes music placement-ready, and how to start positioning your catalogue for licensing opportunities.
The views and opinions expressed during this session are solely those of the speaker(s) and do not necessarily reflect the policy or position of WOMEX.
