Virtual Music and Concerts - An Introduction

How to embrace new opportunities and use them with lasting success

Frank B. Sonder
  • event type:WOMEX 20 Conference Session
  • date:24 Oct 2020
  • time:12:00 - 12:45 CEST
  • venue:Online Event
  • event posted by:Piranha Arts


Chaired by Frank B. Sonder (Germany), speaker and consultant, 7R3NK

The corona pandemic presents society, politics and the economy, ultimately each and every one of us, with unprecedented and previously unsolved challenges. This also applies to creative people in the music and event industry. Digital transformation processes are progressing at breakneck speed and it is becoming increasingly clear that the comprehensive, previously postponed digitalisation and virtualisation of the music industry will not only be a temporary emergency solution in times of crisis, but will also offer great potential for musicians and the event industry as a whole. It is time to overcome our hesitation.