Sarah Ferri was raised in a warm Belgian-Italian home. Fascinated by the unique singing styles of nightingales like Ella Fitzgerald, Billie Holliday en Nina Simone, she started writing her own creative and remarkable songs. Their dark, fairytale-like character was influenced by the bare truth of seventies folk music en cheerful gipsy jazz swing from the fifties.
In the summer of 2008 Sarah won the contest 'Jonge Wolven' or 'Young Wolves' in Ghent. She had also been writing arrangements for backing vocals (Sofia Ferri, Emmanuelle Schotsaert, Tine Roelens en Jessie Willemse)
and surrounded herself with great musicians like Jo Mahieu (guitar), Steven van Holsbeeck (double bass)
en Jonathan Callens (drums).
In 2010 Sarah Ferri played at Dranouter festival. Then, she was invited to sing together with Pieter Embrechts & The New Radio Kings and she performed as the support for Caro Emerald (AB), Jools Holland (Arenbergschouwburg Antwerp & Beursschouwburg Bruges), Simply Red (Sportpaleis Antwerp) and Michael Kiwanuka (Cirque Royal Brussels). During a concert at The Music Village the people from AB noticed Sarah, which led to a participation in the project Artist in Residence.
The debut album Ferritales was recorded in a rapid pace during a very busy summer festival season in 2011. The album was produced by Koen Gisen (An Pierle & White Velvet), who also worked on records by The Bony King Of Nowhere and Kiss The Anus of a Black Cat. Tim Young did the mastering in the famous Metropolis studio in London, where important names like Florence & The Machine, Mark Ronson and The Rolling Stones recorded their album. Ferritales was released on Universal in April 2012 and was loved by Radio 1 (adult radio station in Belgium) from the start. They called her an 'undeniable talent' and played first single 'On My Own' on high rotation. By now, Ferritales has approximately sold 5000 copies.
Sarah Ferri's busy year was rewarded with a nomination for 'Best Female' at the MIA's (Music Industry Awards), alongside Selah Sue. Then, 2013 started off with a show at the showcase festival Eurosonic in Groningen. The success of this show was followed by the release of Ferritales in The Netherlands (January, on V2) and celebrated with a concert at Paradiso in Amsterdam.