Sync 102:

The reality of licensing your music in media

Stephanie Rushton by Carmen Gomez
Thomas Katongole-Strauch by Brazen Rule
Marc Collin by Kevin Sedikki

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Chaired by Stephanie Rushton (Canada/France), Seven Seas Music

with Thomas Katongole-Strauch (Germany), Switchstance Recordings;
Marc Collin (France), kwaidan

This session will build off the Sync 101 session held at WOMEX 20 by putting the practical knowledge learned into use by exploring real-life examples of music licensing in film, TV and ads. Through real synchronizations presented by the panellists, attendees will discover the steps in the music placement process, the importance of understanding who owns the rights to your music, and what you need to have ready for music supervisors and studios to consider licensing your music seriously.